Thursday, February 02, 2012
The number one rule for gaining and keeping subscribers

Magazines might have a place in our connected future, but they risk losing a generation if they don’t modernize their subscription systems instead of trying to compete with Angry Birds.

Gregory Galant on Paid Content offers an entirely rational look at magazines’ antiquated distribution system – and how making things hard for people will hurt your business.

- Kat Tancock
About Me
Kat Tancock
Kat Tancock is a freelance writer, editor and digital consultant based in Toronto. She has worked on the sites of major brands including Reader's Digest, Best Health, Canadian Living, Homemakers, Elle Canada and Style at Home and teaches the course Creating Website Editorial at Ryerson University.
Most Recent Blog Comment
I'm there says:
breesir, to answer your question, the reason magazines don't have dedicated web editors is quite sim...
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