Canadian Magazine Industry News
25 January 2013, TORONTO
Texas Monthly creative director to speak at MagNet
Tucker has been with the Texas chronicle since 2003 and is a three-time winner of ASME's Cover of the Year award. "MagNet is more than honoured to have this illustrious design leader give his insights on how his editorial team champions touching base with audience members," reads a release.
Already on the roster is Hearst Magazines president David Carey, scheduled to give an address on Wednesday, the event's first full day. Publishing veteran Bob Sacks speaks Thursday; his talk will be on "The Future of Publishing: Modern Media Trends and Actionable Advice."
Also on the schedule is a panel called "Practical Magic: Overcoming Obstacles to Get the Business," featuring a lineup of senior accounts and sales managers including Rysia Adam of Spafax Canada, Tracy Miller of The Globe and Mail, and Roberta Thomson of Chatelaine. Consultant Kathryn Brownlie will moderate. "Getting Started in SIPs" will feature advice from St. Joseph media newsstand director Annie Gabrielian, and Toronto Life editorial director, special projects, Maryam Sanati.
In other news teased by the conference, this year will feature the Business Media Lions' Den, a competition based on the CBC's Dragons' Den. Contestants will pitch revenue-generating ideas for circulation, advertising and marketing for B2B publishers, and will be judged by a panel of "business-savvy media publishers" on practicality, affordability and potential ROI. To enter, email a 5-page business plan with the subject line "Lions' Den" to magnet[at]magazinescanada.ca by April 15. More updates will follow and the conference will launch its MagNet 2013 website next month.
MagNet is a collaborative effort from the Canadian Society of Magazine Editors (CSME), Circulation Management Association of Canada (CMC), Magazines Canada (MC) and the Professional Writers Association of Canada (PWAC).
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