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“The bible of Canada’s periodical industry.”
—The Globe and Mail
The Masthead family includes five specialized services for the magazine publishing industry in Canada:
- Masthead, The Magazine About Magazines, is published 6 times per year and delivers essential how-to publishing information, exclusive survey results, news, profiles, behind-the-scenes features and the always-popular reports on new magazine launches. The magazine was launched in 1987 and has earned a reputation as the must-read journal for the publishing industry, with a current targeted circulation of 2,800.
- MastheadOnline.com is the leading web site for the publishing industry, featuring headline news updated twice a week and a popular Job Board. Other resources include the Find A Supplier directory, industry links, calendar of events, and a new online research library. Our online service began in 1994 as a dial-up bulletin board, switching to a web site in 2000. The site has become hugely popular, averaging 18,000+ user sessions and 60,000+ page views per month.
- Our e-mail MastheadOnline.com Bulletin is broadcast every Thursday to 2,800+ members of the magazine industry (permission-based). It includes headlines from the weeks’ news, recent job postings on our Job Board, and two sponsor messages, with links to our site and sponsor sites. It has proven very popular.
- In 1992, Masthead initiated the annual Magazines University conference — incorporating the Masthead Trade Show — with leading publishing associations. The conference and trade show take place every June in Toronto, attracting 1,400 delegates. The trade show features leading suppliers to the magazine industry. Visit www.MagsU.com.
- The Masthead Special Events division produces and manages such projects as the Canadian Newsstand Awards, the Look Like A Hero guide to magazine print production, and targeted events in concert with industry suppliers.
Masthead is published by North Island Publishing, an independent publisher based in Mississauga, Ont. North Island also publishes the award-winning Graphic Monthly for the commercial printing industry, publishes Design Edge Canada for the graphic design industry, produces the Print World trade show, and publishes PrintCAN.ca and directories for the printing industry.
For Advertisers
Masthead is the proven advertising vehicle for suppliers to the $1.5 billion magazine industry. It is read avidly by decision-makers at all types of magazines — from high-profile consumer and business magazines to trade, association, institutional, and corporate periodicals.
Advertising in Masthead helps you grow your business by building your brand, demonstrating your commitment to what your customers do for a living, and generating leads and sales.
We work closely with many clients to help them achieve their objectives. Call us for ideas, whether it's display advertising, Source Directory advertising, or integrated campaigns in print, in person and online.
Suppliers targeting both the publishing and printing industries can earn valuable discounts with customized marketing programs in North Island products.
At the Centre of the Magazine Industry
Member of:
Canadian Magazine Publishers Association
Canadian Business Press
CMC Circulation Management Association
Canadian Society of Magazine Editors
Magazines Canada, Manufacturing and Technology Committee
Periodical Publishers Exchange
Alberta Magazine Publishers Association (supporting member)
Supporter:
Ryerson Review of Journalism, Ryerson University Magazine Journalism Program
Ryerson University Continuing Education, Magazine Publishing Program
Humber College, Magazine World
Langara College Magazine
National Magazine Awards Foundation
Magazine Day, Advertising Club of Toronto
Quoted in:
The Globe and Mail
National Post
Toronto Star
Montreal Gazette
CBC
New York Times
Boston Globe
Magazine World (International Federation of Periodical Publishers, London)
Marketing
Ryerson Review of Journalism
Sharing a Passion for Magazines
Editor: Marco Ursi
Art Director: Michael Hewis
Web Master: Thomas Wang
Production Manager: Alina Collaco
Production Corordinator: Kasia Kurek
Circulation Manager: Christine Davidson
Associate Circulation Manager: Deadra Fletcher
Assistant Publisher: Gloria Ma
Publisher: Doug Bennet
Masthead, The Magazine About Magazines
1606 Sedlescomb Dr., Unit 8
Mississauga ON L4X 1M6
Canada
Phone: 905-625-7070
Fax: 905-625-4856









