http://www.mastheadonline.com/rss/news.php MastheadOnline RSS en-us Sat, 04 Feb 2012 06:53:05 EST Sat, 4 Feb 2012 06:51:37 EST http://www.mastheadonline.com info@masthead.ca webmaster@northisland.ca http://www.mastheadonline.com/news/2012/20120203924.shtml Fri, 3 Feb 2012 02:43:53 EST The Magazine Association of B.C. (MABC) is scrambling for help after two federal Canadian Periodical Fund (CPF) applications were turned down, putting the future of the association in jeopardy. A letter to MABC states the applications did not meet “the Government of Canada’s ongoing objectives … to fund projects designed to deliver measurable and tangible results, to optimize available funds, and to meet the needs of Canadians," according to the organization.   http://www.mastheadonline.com/news/2012/20120202898.shtml Jeff Hayward Thu, 2 Feb 2012 01:41:52 EST Newer forms of social media beyond the Twittersphere are being embraced with some success by magazines and newspapers, those on hand at a Canadian Society of Magazine Editors (CSME) learned Wednesday evening. The session covered social media tools Pinterest, Tumblr and Instagram, which are gaining attention from some publications. Jennifer Campbell, senior digital editor at Flare, said the magazine got on board with Tumblr in August 2011. It allows photos, video, and a chat, and "mixes blogging with the social elements of Twitter", said Campbell. Jennifer Campbell of Flare talks Tumblr http://www.mastheadonline.com/news/2012/20120202653.shtml Thu, 2 Feb 2012 06:27:35 EST An august crowd of current and former Rogers Publishing executives and magazine industry friends gathered at old Maclean Hunter haunt Bistro 990 in Toronto Jan. 31 to bid Michael Fox a happy retirement after a successful 37-year career at the company, most recently as senior vice-president, circulation. "For just about every aspect of the business, he had guru status," said Rogers Publishing president Ken Whyte in his heart-felt remarks. "He was a wonderful asset to everyone at Maclean Hunter and Rogers ever since. http://www.mastheadonline.com/news/2012/20120201780.shtml Wed, 1 Feb 2012 22:48:19 EST In a major shake-up of the newsstand business, The Jim Pattison Group (JPG), a B.C.-based conglomerate which owns The News Group, a large wholesale magazine distributor in the U.S. and Canada, has purchased Comag Marketing Group, formerly a property of U.S. competitors and magazine giants Hearst Magazines and Condé Nast. Jay Felts will continue as president of CMG and the firm's headquarters will remain in Princeton, New Jersey. Felts noted in a release, "JPG's purchase of CMG represents a watershed moment to enhance the current supply chain model by properly aligning the economic models, which will better serve the needs of publishers, wholesalers and retailers." http://www.mastheadonline.com/news/2012/20120130913.shtml Mon, 30 Jan 2012 16:52:35 EST Fashion magazine is celebrating 35 years by giving away designer clothing. The St. Joseph Media title is giving readers a chance to win an outfit by a Canadian fashion designer who is also celebrating an anniversary. For the March edition, Kimberley Newport-Mimran of Pink Tartan — which is celebrating 10 years — is featured. The March 2012 'Fashion Designer Giveaway' writeup in Fashion magazine http://www.mastheadonline.com/news/2012/20120130701.shtml Jeff Hayward Mon, 30 Jan 2012 16:45:44 EST The Canadian Business Press (CBP) is flexing the power of print by helping publishers and others spread that message for free. Trish Torrance, the CBP's executive director, said about a year of work went into the Power of Print: Healthy for Business campaign, which started with a committee discussing ideas and then passing them on to creative firm Hambly and Woolley in Toronto to create the components. "I am so thrilled by how it came out," she said of the ads. One of the power of print ads from CBP http://www.mastheadonline.com/news/2012/20120127854.shtml Jeff Hayward Fri, 27 Jan 2012 19:57:36 EST We've all come to know and love launch parties, but not many magazines hold closing parties. However, a Winnipeg-based publication at the end of its life is doing just that this weekend. Sandbox, a fashion/lifestyle/entertainment/culture quarterly consumer publication established in Sept. 2009 (it started as an online magazine) is shutting down, but not without a last hurrah. Besides, hosting a closing party isn't really a big surprise from this mag, which apparently held five launch parties during its relatively short life.   http://www.mastheadonline.com/news/2012/20120127717.shtml Fri, 27 Jan 2012 16:56:54 EST A Masthead analysis of ABC circulation figures suggests Canada Post is losing mail volumes faster than overall industry circulation declines as publishers increasingly turn to other distribution channels including single-copy sales, bulk distribution and newspaper inserts. In the last five years (June 2006 - June 2011), overall magazine circulation has declined 10.7% among ABC member magazines. (Not all magazines are declining.) But the volume of magazine distribution through mailed subscriptions has declined 18%. The volume of magazine circulation through other methods has actually increased 3.1%. http://www.mastheadonline.com/news/2012/20120126634.shtml Jeff Hayward Thu, 26 Jan 2012 22:34:32 EST Meredith Corporation, a media and marketing company serving American women, has purchased Allrecipes.com, a property of Reader's Digest Association (RDA), for $175 million. Meanwhile, Masthead has confirmed reports that staff have been cut at the Canadian office of Reader's Digest for its French-language title. http://www.mastheadonline.com/news/2012/20120125852.shtml Jeff Hayward Wed, 25 Jan 2012 18:59:52 EST A Toronto-based publisher is fashioning a new online magazine that will capture styles from around the globe. Hina Ansari is the founder/publisher of Ramp1885.com, a new site that will cast a spotlight on the lesser known fashion centres, she said. "There's like a million and two fashion [publications] out there," she said. "A lot of the fashion [sites] out there focus on the main capitals — Milan, Paris, New York, London — what I wanted to do is talk about cities that aren't covered, that people don't really talk about."   http://www.mastheadonline.com/news/2012/20120124907.shtml Jeff Hayward Wed, 25 Jan 2012 17:15:13 EST SavvyMom Media is tapping into the talents of blogging moms in Canada with the launch of SavvyStories, a content curation platform that will mean revenue opportunities for the writers involved. In the first phase of SavvyStories, "we are not offering a revenue sharing opportunity per se," said Sarah Morgenstern, publisher of SavvyMom. "Whatever monetization tools the blogger has in place already will be enhanced by the additional traffic that their presence on SavvyStories will drive for them." SavvyStories http://www.mastheadonline.com/news/2012/20120124721.shtml Tue, 24 Jan 2012 01:33:12 EST A new online magazine is aimed at "hip South Asian working mothers" and moms-to-be. "As a modern South Asian working mom, it’s not easy to juggle family, extended family and a career while maintaining your own sanity in the face of cultural expectations," reads the magazine website, Masalamommas.com.   http://www.mastheadonline.com/news/2012/20120118822.shtml Wed, 18 Jan 2012 06:36:25 EST Gary Campbell, a veteran of St. Joseph Media where he last served as executive producer, is leaving the post to pursue other projects. During his time with St. Joseph, Campbell also served as art director and "web guru in residence" for Quill&Quire magazine, while moving on to the digital team where he became (in the words of Andrew Crane, St. Joseph's vice president of operations), "an inseparable element of the success that Torontolife.com has enjoyed." "I plan to spend the next few months pursuing personal projects that leverage my digital design talents as a maker of innovative things. I also plan to continue developing my Aggregation magazine project. Indeed, issue #7 is in the works now," Campbell said in a statement. Gary Campbell http://www.mastheadonline.com/news/2012/20120117855.shtml Tue, 17 Jan 2012 12:26:07 EST The Jan. 16, 2012 edition of Marketing magazine presents interesting data on ad spending for this year, particularly for print media. The Marketing 2012 Outlook Survey Readership Study consulted 120 industry professionals for their thoughts, including biggest business concerns (one was world financial collapse) and plans for social media marketing this year (72 percent expect to increase time and resources devoted to it). http://www.mastheadonline.com/news/2012/20120116861.shtml Jeff Hayward Mon, 16 Jan 2012 17:48:48 EST Entries are being sought for this year's installment of the Kenneth R. Wilson Awards (KRW) at the Carlu in Toronto on June 7. The annual trade magazine competition, co-produced by the Canadian Business Press and Magazines Canada, is accepting submissions in 22 categories for gold and silver awards. Categories include magazine of the year, best cover, best editorial, best photograph, best illustration, and more. The earlybird deadline for entries is Jan. 27, with a final deadline of Feb. 3.