MastheadOnline News RSS http://www.mastheadonline.com/rss/news.php MastheadOnline RSS en-us Tue, 22 Jul 2014 03:18:38 EDT Tue, 22 Jul 2014 02:01:42 EST http://www.mastheadonline.com circulation@masthead.ca webmaster@northisland.ca Professionally Speaking takes the lead at 2014 Tabbie awards http://www.mastheadonline.com/news/2014/20140721893.shtml Mon, 21 Jul 2014 01:32:28 EST  PS's Honourable Mention for front cover The 2014 Trade Association Business Publications International (TABPI) awards, better known as the Tabbie’s were announced and a significant amount of Canadian publications came away with some hardware. There were over 450 entries this year, with nominations coming from the U.S., Canada, the UK, Australia, New Zealand, Singapore and South Africa. The awards aim to showcase editors, writers and B2B publications as a whole that demonstrate excellence in their field. In the Top 25 Best Single Issue category, Canadian Nurse’ s November 2013 issue came in eight place (Lisa Brazeau, Nahanni McIntosh, Joan Salton, Blair LeBlanc, Hector Palermo) and Wood Design and Building came in 25th for its fall 2013 issue (Theresa Rogers, Nicolas Heffernan, Sharon MacIntosh, Etienne Lalonde, Natalie Tarini, Katrina Teimourabadi). Ita€™s the end of an era for Torontoa€™s Maison de la Presse Internationale http://www.mastheadonline.com/news/2014/20140717743.shtml Thu, 17 Jul 2014 01:34:31 EST Photo:bloor-yorkville.com Maison de la Presse Internationale’s 99 Yorkville Ave. location will close its doors on July 22. Cathy Ola, manager of the magazine and book shop started working at Maison de la Presse in 2003 when it was originally located at 105 Yorkville Ave.—now the location of the Hazelton Hotel. “It’s the only French book store in Toronto, since Libraire Champlain closed down,” she said. “According to my loyal customers there’s nowhere else to go and get books and French magazines.” Spafax launches first issue of APEX Experience magazine http://www.mastheadonline.com/news/2014/20140717638.shtml Thu, 17 Jul 2014 21:04:44 EST   Spafax has launched the first issue of APEX Experience magazine, a publication that will provide content for the passenger experience industry with an emphasis on thought-provoking, intelligent and creative features. The B2B magazine is being developed and published for the Airline Passenger Experience Association and is distributed worldwide to its members, however non-members will have free access to the digital version online. Independent magazine seeks funding on Indiegogo http://www.mastheadonline.com/news/2014/20140716804.shtml Wed, 16 Jul 2014 01:06:38 EST First ever colour issue July/Aug.2014 Earlier this week, Briarpatch, a Saskatchewan based magazine, launched an Indiegogo campaign to raise $3,000 in order to continue publishing the independent non-profit publication. The funds will help supplement its tightly stretched budget, ($15,000 annually in public funding) and allow the magazine to continue to pay freelance writers for work that will appear in the print version as well as online. MagNet 2015 pushed back, FIPP World Congress takes centre stage http://www.mastheadonline.com/news/2014/20140715855.shtml Tue, 15 Jul 2014 14:55:19 EST   MagNet’s 2015 conference will be pushed back to 2016 in order to shine a light on the Canadian Magazine industry during the FIPP World Congress taking place in Toronto on Oct. 13-15, 2015. Hundreds of delegates from dozens of countries will be attending FIPP, and Magazine Canada’s board of directors and team behind the MagNet conference have developed and integrated Canadian programming with international programming at FIPP 2015, instead of going forward with the annual conference. PWAC to launch members only news brief publication http://www.mastheadonline.com/news/2014/20140710752.shtml Thu, 10 Jul 2014 14:03:16 EST   The Professional Writers Association of Canada (PWAC) is launching The Current on July 24, a news brief publication that will be sent by email to over 600 subscribing freelance writers every Thursday. PWAC has teamed up with B2B digital marketing company MultiView for the project. Ad recall in digital magazines on par with print http://www.mastheadonline.com/news/2014/20140710717.shtml Thu, 10 Jul 2014 21:07:35 EST GfK MRI Starch Advertising Research has released a report stating advertisements in tablet versions of magazines have the same level of recall, on average as print magazine ads. Although the report was done for the American market, it presents valuable information for Canadian publications in the wake of magazines going digital and/or having both digital and print editions. The data also showed that tablets reach younger readers with high incomes and engagement. The average level of reader recall for print and digital ads in 2013 was 52% and the top noted digital magazine ads were recalled by over 80 % of readers—the same with print ads. Canadian post-secondary institutions receive CASE awards http://www.mastheadonline.com/news/2014/20140708743.shtml Tue, 8 Jul 2014 23:17:37 EST   Alberta’s Lethbridge College is one of nine Canadian educational institutions that received recognition from The Council for Advancement and Support of Education’s (CASE) 2014 Circle of Excellence Awards. The Circle of Excellence awards showcases exceptional work in alumni relations, communications, fundraising and marketing and is open to those working at member colleges, universities, independent schools and nonprofits around the world. Lethbridge’s Wider Horizons publication received a gold award in the Community College Magazine category. First half of 2014 sees more magazine launches than closures http://www.mastheadonline.com/news/2014/20140703746.shtml Thu, 3 Jul 2014 01:07:35 EST MediaFinder, the largest online database of American and Canadian publications is reporting that in the first half of 2014, 93 magazines launched and 30 closed.   Eight Canadian magazines launched during the second quarter including Femmes, etc., CPA Magazine and the CPA Magazine French Edition. Five Canadian magazines folded, including Via Destinations and Profit: Your Guide to Business Success. Fresh Juice dropped its print edition.   Regional interest magazines were the most popular and six new print titles launched, including The Sip and 12th & Broad.   National Geographic now available for Next Issue Canada subscribers http://www.mastheadonline.com/news/2014/20140703632.shtml Thu, 3 Jul 2014 23:18:00 EST   Canada's only all-you-can-read digital magazine provider has added the National Geographic family to its roster. Readers will now have access to National Geographic, National Geographic Traveler, National Geographic Kids and National Geographic Little Kids. "At Next Issue, we are continuously expanding our catalogue to deliver incomparable access to the publications readers value most," said Steve Maich, Senior Vice President, Publishing, Rogers. "The National Geographic suite of magazines is among the most respected and well-known brands in the world, and adding them to our catalogue enhances the breadth of best-in-class content available to subscribers of all ages." The Grid TO to cease publication http://www.mastheadonline.com/news/2014/20140702879.shtml Wed, 2 Jul 2014 22:47:19 EST   Weekly magazine The Grid sent out a tweet this morning announcing the closure of its publication.  Since May 2011, it covered all things Toronto and on Thursday, the Torstar Corp.-owned magazine will come to an end. Editor Lianne George started at the company in September 2010 when the publication was called Eye Weekly. She said she would always be grateful for the creative freedom she had while working at The Grid. “We had a remarkable opportunity to make the city magazine we’d always wanted to read,” she said. “We tried to do that in a spirit of curiosity, humour, and optimism. There was so much happening in the city around food and drink, real estate, and city building when we launched. City Hall was like a circus. Editorially, it was a great time to be starting something new in Toronto.” Luxury publication goes digital http://www.mastheadonline.com/news/2014/20140626835.shtml Thu, 26 Jun 2014 18:27:14 EST Lifestyler has gone digital. The Canadian luxury publication has embraced the digital world, and will now be available on iPad’s, iPhone’s, Android, Kindle Fire and Kindle HD devices. Canadian Immigrant Magazine releases 6th annual list http://www.mastheadonline.com/news/2014/20140626817.shtml Thu, 26 Jun 2014 23:17:36 EST   Canadian Immigrant Magazine in partnership with RBC has unveiled its Top 25 Canadian Immigrants list, highlighting the contributions newcomers have made to the country. Sixteen winners were honoured during a ceremony in Toronto on June 24. The remaining nine will receive their awards in Vancouver today where they will receive a celebratory plaque and the opportunity to donate $500 to the Canadian charity of their choice. COPA Awards deadline extended to July 7 http://www.mastheadonline.com/news/2014/20140626813.shtml Thu, 26 Jun 2014 23:17:40 EST The Canadian Online publishing Awards (COPA) has extended the deadline for submissions—citing the Canada Day weekend as a holiday for potential entrants. The 5th annual awards honours media publishers, corporations and advertising agencies that produce online content in Canada intended for Canadian readers. The Tyee sees a small shift in its editorial team http://www.mastheadonline.com/news/2014/20140619725.shtml Thu, 19 Jun 2014 23:18:15 EST David Beers, founding editor of online magazine The Tyee has stepped down as the editor-in-chief and has moved into the role of executive editor to focus on strategic opportunities to expand and strengthen the Vancouver-based publication. In an online statement Beers said the shift was not for monetary reasons and that The Tyee remains in such good financial standings due to committed investors, record levels of advertising revenue and successful fundraising drives.