http://www.mastheadonline.com/rss/news.php MastheadOnline RSS en-us Tue, 09 Feb 2010 05:35:58 EST Tue, 09 Feb 2010 05:35:58 EST http://www.mastheadonline.com info@masthead.ca webmaster@northisland.ca http://www.mastheadonline.com/news/2010/20100208971.shtml Val Maloney Mon, 8 Feb 2010 00:47:37 EST The ABC Fas-Fax report numbers released earlier today show that single-copy newsstand sales are down 4.34%, an improvement from the dramatic 23% decrease reported for the same period last year. http://www.mastheadonline.com/news/2010/20100204965.shtml Thu, 4 Feb 2010 20:15:10 EST The iPad: Our shiny new ball and chain [The Globe and Mail]: Ivor Tossell at The Globe and Mail contemplates what the iPad means beyond the fact that users will soon be able to be on the internet in any physical position.   Hearst, Meredith Try Web-to-Print Titles [Mediaweek]: Mediaweek reports on a seemingly reversed trend, web to print magazines. Meredith is launching a magazine based on MixingBowl.com, an online social network built on food. http://www.mastheadonline.com/news/2010/20100204704.shtml Thu, 4 Feb 2010 22:28:34 EST Online trend-spotting guide Sweetspot.ca has partnered with UNICEF on a co-branded campaign for Haiti relief. Sweetspot.ca's Haiti relief effort will match up to $5,000 http://www.mastheadonline.com/news/2010/20100203837.shtml Val Maloney Wed, 3 Feb 2010 12:56:13 EST A new design that would appeal to its younger readership while not alienating its older fans was the goal behind the new look at University Affairs magazine. Editor Peggy Berkowitz says that she always knew the content of the magazine was excellent, but the look of the book needed to be updated. The old Univeristy Affairs (left) and the new (right) http://www.mastheadonline.com/news/2010/20100201864.shtml Val Maloney Mon, 1 Feb 2010 22:10:44 EST The attention of much of the world will be on Vancouver in shortly over a week with the start of the Winter Olympics. The Walrus is celebrating the host city with four Vancouver covers of its March issue. Four covers of the March issue of The Walrus http://www.mastheadonline.com/news/2010/20100129914.shtml Val Maloney Fri, 29 Jan 2010 03:22:14 EST Erin McLaughlin has been announced as the new editor in chief of Style at Home magazine. This role is in addition to her position as editor in chief of Canadian Gardening, which she has held at Transcontinental’s Home & Garden group since 2008. Erin McLaughlin, new Style at Home editor in chief http://www.mastheadonline.com/news/2010/20100129725.shtml Fri, 29 Jan 2010 22:45:14 EST Why Carry Magazines When You Can Wear Them? [Folio]: Folio reports on a shirt from Sweeden-based T-Post that calls itself the “world’s first wearable magazine.” It’s a graphic t-shirt with a news story printed on the inside and a graphic interpretation on the outside. iPad who? The Most Effective Magazine Campaigns of 2009 [Ad Age]: Ad Age reports that a campaign for CoverGirl was the most effective magazine ad campaign of 2009, according to reader reaction research by Affinity’s Vista service. http://www.mastheadonline.com/news/2010/20100127774.shtml The Editor Wed, 27 Jan 2010 10:51:52 EST Women’s Post Publisher Sarah Whatmough-Thomson announced Tuesday that she is throwing her hat in the ring as a candidate for mayor of Toronto. Thomson says her business and media experience has prepared her for the role. “I have the skills to go into a crisis and turn things around,” she says. “Right now Toronto is in a crisis and the best thing I could do for the city right now is give my time and my skill.” http://www.mastheadonline.com/news/2010/20100126909.shtml David Perri Tue, 26 Jan 2010 01:03:39 EST The Driver Magazine hit newsstands this week as a comprehensively restructured and rebranded bimonthly publication. “From top to bottom everything has changed,” says marketing director David Miller. January issue of The Driver http://www.mastheadonline.com/news/2010/20100126795.shtml Val Maloney Tue, 26 Jan 2010 22:55:17 EST TORONTO—For Canadian Living, partnering with the CBC to create the daytime cooking show Best Recipes Ever has been a a win-win, says group publisher Lynn Chambers. “The CBC was looking to build a stronger daytime audience and we were interested in opening up a new media platform,” she says. Best Recipes Ever host Kary Osmond http://www.mastheadonline.com/news/2010/20100126645.shtml Tue, 26 Jan 2010 20:40:14 EST MONTREAL—In a stunning deal, it was announced early Tuesday morning that Wisconsin-based Quad/Graphics, a leading U.S. printer, has arranged to acquire Montreal-based Worldcolor, formerly Quebecor World, in a deal set to close this summer. http://www.mastheadonline.com/news/2010/20100125767.shtml Staff Mon, 25 Jan 2010 12:02:13 EST TORONTO—Whether Canadian magazines sell more when grouped together is the focus of a feasibility study being conducted by the Periodical Marketers of Canada and International News stores in three downtown Toronto locations. http://www.mastheadonline.com/news/2010/20100122868.shtml Val Maloney Fri, 22 Jan 2010 16:45:32 EST TORONTO—Last week, award-winning writer and musician Paul Quarrington died of lung cancer in his home at the age of 56. Since being diagnosed with cancer last spring, Quarrington focused his energy on a multitude of projects including his first solo CD, a third album from his band PorkBelly Futures and a memoir, Cigar Box Banjo, to be published by Greystone Books according to an article on CBC.ca. Photo by Frank Gunn/Canadian Press http://www.mastheadonline.com/news/2010/20100121747.shtml Val Maloney Thu, 21 Jan 2010 13:32:54 EST The magnitude of the changes that the Canada Periodical Fund brings to the magazine industry are enormous, says Rogers senior vice president, circulation and development Michael Fox. Not so much for large companies such has Rogers, who he says have been planning for the change since the program was announced last year, but for those under the 5,000 circulation cap who will lose funding completely. http://www.mastheadonline.com/news/2010/20100121728.shtml Staff Thu, 21 Jan 2010 16:52:44 EST THIS STORY HAS BEEN UPDATED: The new Canada Periodical Fund announced yesterday is the biggest shake-up in federal support for the magazine industry since the launch of the now-defunct Canada Magazine Fund in the late 1990s. Based on an analysis of the final year of the Canada Magazine Fund and the Publications Assistance Program, and on the rules for the new Canada Periodical Fund, here is Masthead’s assessment of the winners and losers under the program: