Friday, June 02, 2017
A "Facebook Live" Reader Event by ELLE Canada

The use of Facebook Live is a tool that publishers are using for events as a live video broadcast.  Here is a press release for this Facebook Live Event that will be held on Monday June 5 at 10am. that will broadcast an editorial brainstorming meeting.


For fashion publishers, the September issue has become a thing of legend. Traditionally one of the most anticipated issues of the year, it signals not only a change in season and trends, but serves as an essential—and inspirational —shopping guide.

For the first time ever, ELLE Canada is inviting readers to join its editorial team for their September 2017 issue editorial brainstorm meeting. ELLE Canada will take over the Facebook Canada office on Monday, June 5th at 10am ET for a Facebook Live broadcast that gives readers an inside look at how one of the most coveted issues of the year is developed.


“Our connection to our readers is so valuable to us that we wanted to invite them to share in our creative process,” says Vanessa Craft, Editor in Chief of ELLE Canada. “Opening this up to the world via Facebook Live was an easy decision, especially with the opportunity to host it directly from their Toronto HQ – it brings an added element of inspiration for the team to be working in such a creative and innovative space.” 


The ELLE Canada team of experts will look at the most exciting trends and news in fashion, beauty and culture, as seen by its editors at international fashion weeks and exclusive previews. The team will be talking about the things they are most excited about for fall 2017, and readers will get a behind-the-scenes look at how ELLE determines what does (and doesn't) make it into this issue. ELLE Canada readers are invited to comment live as the brainstorm takes place. “We’re looking forward to discovering which of the topics we discuss really resonates with them – and what they want to hear more about,” adds Craft.

- Industry Guest Blogger
About Me
Industry Guest Blogger
This guest blog is for an exchange of stories from members of the publishing industry be it a magazine, newsapaper or digital only publisher to help foster change and innovation in the digital age. These stories will inspire the industry with ideas to help the industry prosper and keep it relevant with readers and advertisers. If you will like to contribute your story contact Martin Seto 416-907-6562 or
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