Canadian Publishing Industry News
16 August 2022,     NEW YORK
Print titles show hopeful growth signs
 
 Print magazines are showing glimmers of life in some quarters. Dotdash Meredith reported recently that while printed publications are losing money, the pace of loss has slowed to $US$19 million in operating income, compared to US$38.3 million the prior quarter.

            While most metrics were down, including subscriptions, performance marketing revenue and advertising revenue, newsstand revenue was up 14% and ad revenue is up 3% on a year over year basis.

            CEO Neil Vogel told investors the “Print is on fire — after making very hard decisions, followed by real investment, out titles are gown growing again after years of decline.”

            The investments include upgrades including paper quality, and are now considered by the company to be a luxury good that will help burnish its branding.

            Dotdash Meredith merged in 2021 and cut several long-standing titles from its portfolio including Entertainment Weekly, InStyle, Health, and Eating Well. Upgrades have been made to Food & Wine, and Better Homes & Gardens.

 

 

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Jaded says:
Wow, Torstar really seems to be on a mission to bankrupt one magazine after another....
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Full of terrific information, Thanks!...
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