Canadian Publishing Industry News
28 February 2022,     TORONTO
New publisher at Strategy
Lisa Faktor, new publisher, Strategy
Lisa Faktor, new publisher, Strategy
Brunico Communications has appointed Lisa Faktor publisher of Strategy, the advertising and marketing news outlet.
        The role covers 
Strategy’s full family of brands, which also includes Media in Canada and Stimulant, as well as events, including The Marketing Awards, Agency of the Year, AToMiCON, Strategy Awards, and the Media Innovation Awards, among others.

           She will work with Strategy editor and content director Jennifer Horn, who leads the brand’s editorial and events content. Faktor joined Brunico in 2010 as an account manager on Realscreen and moved to the associate publisher role with Strategy in 2014.

      She takes over the role from Mary Maddever, who has been named Brunico’s executive vice president, Canadian media brands and editorial director. In the new role, Maddever’s oversight of Strategy will expand to include Playback as well as the Banff World Media Festival and technology conference CIX.
     Maddever will also continue in her role as Brunico’s editorial director, managing policy and development for the content teams on Strategy, Playback, Realscreen, and Kidscreen.

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