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Annex Business Media has acquired the assets of Swan Erickson Publishing, which include Industrial Products & Process Technology and Process West. IPP&T addresses the process products and technology information needs of more than 24,500 process engineers, managers, consultants, purchasing agents and R&D personnel. Process West regionally serves a similar audience of over 10,500 processors in Western Canada.
“This acquisition is a natural fit for Annex,” says Annex Business Media COO Ted Markle. “IPPT and Process West will give us a strong foothold in the important Canadian process industry, which includes oil & gas, mining, pulp & paper and food processing. These sectors are lynchpins in our manufacturing economy. They are respected brands with a long history of success and they clearly complement our market presence with our existing manufacturing group. We look forward to seeing them thrive at Annex.”
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Michael Swan, owner at Swan Erickson, will work with Annex for the foreseeable future to transition the brands and coordinate operations with IPPT/PW’s stable of regular contributors.
Michael states: “We think this is a great opportunity for the continued growth of these two very important brands. Annex`s depth in publishing and in the important digital medium will help IPP&T and PW continue to grow. Now as part of Canada’s largest b2b media company, IPPT and PW will realize even greater momentum in the markets they serve. I look forward to the transition and to continue to contribute to the process industry.”
Annex Business Media is Canada’s largest business-to-business media company, with 65 brands serving markets from agriculture and manufacturing to resources and professions. The private company’s growing list of offerings includes print, websites, e-news, e-marketing, events, webinars, video, research, printing services, book distribution, and data rental.
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Jaded says: | |
Wow, Torstar really seems to be on a mission to bankrupt one magazine after another.... |
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Lorene Shyba says: | |
Full of terrific information, Thanks!... |