Canadian Magazine Industry News
18 April 2008,    
News round-up: Mags Can committee renamed, goes wireless and more

Our weekly round-up of stories related to the Canadian magazine industry, with links for further reading.

Magazines Canada renames Small Magazines Committee

It will now be called the Cultural Magazines Committee. As the authors of The Shoestring blog write:

Over the last few years, the Small Magazines Committee has addressed many issues that extend well beyond circulation. It has become the central meeting place for conversation mainly among Magazines Canada’s cultural magazines--art, literary and issues-based titles representing a mosaic of views and perspectives.

The MC board approved the change on March 31. launches rich media mobile site

Those who need their puck fix at all hours of the day can now access through their mobile devices. All the usual features are available to mobile users at no extra cost. The  mobile website was developed with Redboom Solutions' "QuickWeb for Publishers" platform.

Newspapers jump from ABC to CCAB

Torstar, Sun Media and Transcontinental Media jointly departed from the Audit Bureau of Circulations this week. The newspapers published by these three giants will now be audited by the Canadian Circulation Audit Board. According to a press release:

For many years, the three Canadian publishers have felt there was a need for a "Made in Canada" auditing structure to address widespread concerns within the newspaper industry about a lack of Canadian input into U.S.-based auditing agencies and because of the need for increased recognition of unique Canadian perspectives on the future of the newspaper industry.

ABC responded with a press release that carried condemning quotes several media agency buyers and Dennis Skulsky, president and CEO of CanWest. Transcontinental's magazines will continue to be audited by ABC.




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Jaded says:
Wow, Torstar really seems to be on a mission to bankrupt one magazine after another....
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Lorene Shyba says:
Full of terrific information, Thanks!...
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