First launched in June of 2002, the Canadian Newsstand Awards was a strategic partnership between Masthead, the CMC and HDS Retail (now LS Travel) who has been the lead sponsor. Over $153,000 in retail promotions space and 60 gold winner certificates have been handed out over the years. The awards ceremony has also traditionally honoured a Newsstand Marketer of the Year.
Now, with the support of Magazines Canada, the Canadian Newsstand Awards will be re-energized. “I sense a renewing energy among Canadian publishers and their distributors to increase Canadian brand impact on the newsstand. The newsstand awards have a strong base and can be an important platform upon which we can work collectively to reach readers,” says Mark Jamison, President & chief executive officer of Magazines Canada.
According to the joint press release from the CMC and Magazines Canada, the awards ceremony will take place sometime early in 2013, with the date to be determined soon by a new task force.
Past winners can be viewed here:
|Lorene Shyba says: