The challenges facing B2B publishers will be discussed in the upcoming 2018 Business Media Leadership Summit being produced by Magazines Canada. This two day conference will be held on January 22 and 23 at Kingbridge Conference Centre, King City, just north of Toronto.

The keynote is Paul Andrews, Chief Revenue Officer of PennWell a Tulsa, USA based publisher with over 150 business-to-business magazines and newsletters in 12 vertical markets. A panel in day two will list the Top Ten Money Making Ideas that is a must attend for any publisher.
 

The Summit begins with working sessions at 3:30 pm on Monday, January 22 followed by the keynote address, networking reception and dinner. It finishes up at 4:00 pm on Tuesday, January 23 after a full day of presentations. You can REGISTER HERE

Sessions Overview

Monday, January 22

Canadian B2B Advertising Research Results with Raj Kuchibhatla, President RKI Partners Inc.

Habitat Magazine Case Study with Peter Keung, Mugo Web

Keynote: Paul Andrews, Chief Revenue Officer of PennWell provides an inside look at the organization’s operation: revenue mix, trends, challenges, sales force structure, sales training academy, etc.

Tuesday, January 23

Data & Digital Revenues: Their Prospects & Forecasting with Scott Bender, Prohaska Consulting

Revenue Panel – Top 10 Money Making Ideas from Canadian B2B Media with Joe Glionna, Newcom Business Media, Martin McAnulty, Annex Business Media and Todd Latham, Actual Media. Moderated by Scott Jamieson, Annex Business Media

Is a Unified Audience Data Platform Within Reach for B2B Publishers? with Rob Keenan, Keenan Media LLC

Magazines Canada’s B2B Intern Pilot Program & OMDC Grants & Applications with Sharon McAuley, Sharon McAuley Consulting and Matt Hilliard-Forde, OMDC

Digital Contract Publishing at a Whole New Level with Arjun Basu, Bookmark Content and Communications

The Practicalities of Working With CASL with Brinda Luckoo, Inovva and Joan Brehl, Alliance for Audited Media

Building a Data-Driven Business with Bill Whitelaw, JWN Energy, CanOils & Evaluate Energy