Produced by Masthead and partnered with the CMC, HDS Retail and the Audit Bureau of Circulations, the ninth annual Canadian Newsstand Awards were handed out at The Spoke Club in Toronto earlier this week.



New for the 2010 awards was a Special Interest Publications category, as well as Gold, Silver and Bronze Designations for each award. Winning Gold for Special Interest Publications was Rogers-published Maclean’s Michael Jackson issue. The award was one of seven for the company during the ceremony, who swept the Large Circulation category and took Cover of the Year for Flare's September 2009 issue.

Other Gold winners were This Magazine for Small Circulation, Canadian Art for Mid-Sized, LouLou for Large Circulation and Châtelaine for Extra-Large Circulation titles.

The prestigious Newsstand Marketer of the Year award was also presented at the reception. This year's recipient is Scott Bullock, owner of the Circ3 consulting agency. The Newsstand Marketer of the Year award recognizes an individual who has demonstrated passion and innovation for a newsstand project.



Winning magazines in most categories receive part of the expanded $18,500 credits towards promotional programs at newsstands owned by HDS Retail.

Launched in 2002, the Canadian Newsstand Awards is a unique awards program that takes into account the title’s newsstand sales performance. Sales results are worth 50% of the final score, while the other 50% is based on qualitative factors judged by a panel. The judges represent key players in the newsstand mix: a retailer, a wholesaler, a national distributor, a circulation director and an art director.

Below is a complete list of winners at the 2010 Canadian Newsstand Awards, for more information on the awards visit Newsstandawards.ca.

To view photos from the event, click here.


Small Circulation (less than 10,000):
Gold: This Magazine, November/December 2009
Silver: Franchise Canada, November/December 2009
Bronze: Western Living Condo Guide, Spring/Summer 2009

Mid-Size Circulation (10,000 to 74,999):
Gold: Canadian Art, Fall 2009
Silver: Canadian Hot Rods, Volume 5, Issue 2
Bronze: Maison et Demure, February 2009

Large Circulation (75,000 to 199,000):
Gold: LouLou, Winter 2009
Silver: Flare, October 2009
Bronze: LouLou French, September 2009

Extra-Large Circulation (over 200,000):
Gold: Châtelaine, December 2009
Silver: Canadian Geographic, December 2009
Bronze: Elle Canada, August 2009

Special Interest Publications:
Gold: Maclean’s, Michael Jackson SIP
Silver: Hello! Canada, July 13th, 2009 SIP
Bronze: Toronto Life Wedding, 2010

Cover of the Year: Flare, September 2009