Canadian Magazine Industry News
22 September 2009,    
Best of Mag News Around the Web, Sept. 8-21
Welcome to our round-up of the best stories about magazines and publishing found elsewhere on the Internet. This edition brings news on ads, e-reading and of course, the future of magazines.

Marketing via CP reports on Canwest outsourcing some of the ad production work formerly done in Calgary and Regina to the Philippines. eWeek.com says that Asus is hoping to repeat the success it had with its first computer notebooks when it releases one or two e-readers by the end of the year. Google has released Google Fast Flip, which allows readers to create a custom group of articles and images based on interest and browse through them like a magazine. The Association of Canadian Advertisers reports on the six things standing in the way of B2B ad brilliance. The Globe and Mail reports that Adobe Systems Inc. will buy web analytic software company Omniture Inc. Meanwhile at Editor & Publisher a debate rages on as to whether low subscription prices are helping or hurting the magazine industry.

Canwest outsources some print ad production work to India, Philippines [Marketing via CP]
Netbook creator to launch double-page e-reader [eWeek]
Google's new Fast Flip is like a "custom magazine" [Google via Publishing 2.0]
Who says B2B ads suck? [Association of Canadian Advertisers]
Adobe to buy Omniture web analytics leader [Globe and Mail]
Publishers Debate: Low Subscription Prices Good, or Bad for Business? [Editor & Publisher]


— Staff
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Jaded says:
Wow, Torstar really seems to be on a mission to bankrupt one magazine after another....
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Full of terrific information, Thanks!...
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