Canadian Magazine Industry News
22 October 2015,     MONTREAL
A Canadian publishing leader, TVA Publications by the numbers
 
With 10.8 million readers on all platforms TVA Publications is claiming to be Canada’s magazine industry leader. In a multi-platform readership metric, published by Vividata— a Canadian source of audience data, print and digital for magazines and newspapers—TVA publications’ French-language titles attract 3.2 million readers per issue. It’s English-language titles attract more than 8.1 million readers per issue.

"These results confirm that our brands and content are lengthening their lead as Canada’s favourites," Lucie Dumas, vice president and publisher, Magazines Group, said. "The readership figures offer compelling testimony to the creativity and dedication of all our teams."

Vividata’s numbers show that 7 Jours magazine is the No. 1 weekly in Québec with nearly 600,000 multi-platform readers per week. Coup de pouce, the province's most popular lifestyle magazine has the largest monthly readership with over 1.1 million print readers and 1.4 million readers across all platforms.

ELLE Québec and Les idées de ma maisons are Québec's top fashion/ home decor magazines. Elle with 643,000 and Les idées with 762,000 multi-platform readers. Teen magazine Cool! Has almost 300,000 readers.

TVA reports that Canadian Living is Canada’s most widely read English-language women’s magazine with almost 3.2 million readers, while ELLE Canada is the country’s leading fashion magazine with 1.7 million readers. The Hockey News has nearly 2.1 million multi-platform readers.

Canadian Gardening and Style at Home have over 1.8 million multi-platform readers per month.

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Wow, Torstar really seems to be on a mission to bankrupt one magazine after another....
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