The March 2016 issue of Horse Sport hits newsstands on February 22, 2016.
The cover feature: Ultimate Guide to choosing a Boarding Stable is precisely the kind of service journalism, with real benefits, that readers have come to expect from this title.
Art Director Bonnie Summerfeldt chose a warm purple and yellow colour scheme. Good use of left-hand side real estate and alternating of yellow and white help drive the eye down the page.
The cover feature: Ultimate Guide to choosing a Boarding Stable is precisely the kind of service journalism, with real benefits, that readers have come to expect from this title.
Art Director Bonnie Summerfeldt chose a warm purple and yellow colour scheme. Good use of left-hand side real estate and alternating of yellow and white help drive the eye down the page.
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The February 1, 2016 issue of Maclean’s is the Cover of the Week.
Using a well-known template, this cover will be hard to miss on newsstands, and hard to resist buying. Smart, and sure to be a fun read!
For Dummies
From Wikipedia, the free encyclopedia
For Dummies is an extensive series of instructional/reference books which are intended to present non-intimidating guides for readers new to the various topics covered. The series has been a worldwide success with editions in numerous languages.
The books are an example of a media franchise, consistently sporting a distinctive cover—usually yellow and black with a triangular-headed cartoon figure known as the “Dummies Man”, and an informal, blackboard-style logo. Prose is simple and direct; bold icons, such as a piece of string tied around an index finger, are placed in the margin to indicate particularly important passages.
Using a well-known template, this cover will be hard to miss on newsstands, and hard to resist buying. Smart, and sure to be a fun read!
For Dummies
From Wikipedia, the free encyclopedia
For Dummies is an extensive series of instructional/reference books which are intended to present non-intimidating guides for readers new to the various topics covered. The series has been a worldwide success with editions in numerous languages.
The books are an example of a media franchise, consistently sporting a distinctive cover—usually yellow and black with a triangular-headed cartoon figure known as the “Dummies Man”, and an informal, blackboard-style logo. Prose is simple and direct; bold icons, such as a piece of string tied around an index finger, are placed in the margin to indicate particularly important passages.
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Scott Bullockscottbullock(at)rogers(dot)com
Note to readers: some of Bullock's posts may refer to his clients.
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