Wednesday, November 07, 2012
CREW posts big gains in 3rd Quarter
Canadian Real Estate Wealth is enjoying a fabulous 3rd quarter at the newsstand, with all three issues posting huge increases in copies sold.
Plus, their 2012 SIP has posted big gains too!
Strong covers, solid promotions, and great distribution work to expand dealer coverage by 35% all contributed to the success.
The Art Director is Rebecca Downing.
- The July issue featured a “celebrity dragon” form the hit CBC show Dragons' Den. Sales jumped 21% from prior year
- The August issue featured a cover split to offer western readers a more familiar mountain scene, while eastern readers enjoyed a more familiar lakeside view. Sales jumped 33%
- The September issue featured a three-way cover split, with sales up 83%
- This year’s SIP is up 51% and 83% resepectively compared to the two previous SIP’s published in 2010
Click on images of covers to enlarge
- Scott Bullock
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Scott Bullock
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scottbullock(at)rogers(dot)com
Note to readers: some of Bullock's posts may refer to his clients.
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Any news on how it performed on newsstands?... |
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