Wednesday, January 14, 2009
Let readers in behind the scenes

People love behind-the-scenes exposés, so why not give your readers the inside track on how your magazine gets put together. Have the editor-in-chief or even an editorial assistant or intern reveal some of the ins and outs of daily life at a magazine through a blog. It's a good way to build your brand and the personality of the staff, and connect directly with readers. Here are some magazine blogs (some good, some not-so-good) that at least in part actually talk about putting out the magazine, and not just about products related to their content:

Shape-ing Up With Jenna (Shape)

The Fashionable Life (Fashion)

Real Living (Real Living)

Eye blog (Eye), see posts here and here.

The Flare Intern Blog (Flare; not recently updated)

Storyboard (Wired)

Suggest your faves in the comments.


- Corinna vanGerwen
About Me
Corinna vanGerwen


Corinna vanGerwen is a freelance editor and writer. She has worked as senior editor at Style at Home, senior design editor at Cottage Life and is the former Canadian Director of Ed2010. She has also held the position of operations manager at a boutique PR agency, where she handled strategic planning and daily operations.

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Corinna says:
Thank you, Alicia!...
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