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May/June 2007 Issue

• Mags U Guide: New features, established traditions and buzz-worthy events make the 16th annual Mags U a richer experience. Your guide to the highlights and the sold-out Exhibit Hall
• Canada’s Top 50 Magazines: Our exclusive annual ranking by revenue. Which are the biggest and strongest? Who’s new on the list?
• Q&A with Forbes’s Art Director Bob Mansfield: How America’s biggest business magazine quintupled newsstand sales
• Circulation Matters: A case study on achieving stellar renewal rates. By Scott Bullock
• Score Card: Paul Jones’s starred review of Douglas after three issues of this new business magazine from Victoria
• D.B. Scott answers: How to determine the optimum newsstand draw; how to (tactfully) tell advertisers they could do a better job with their marketing
• Ink and water: a profile of Scott MacGregor, Canada’s foremost paddle sports publisher
• Cover Shots: Today’s Bride vs Wedding Bells
• Starts & Stops: Torstar diversifies its magazine holdings; plus six new launches and deal-making at Vertical Scope, Brunico, Urbane, Business Information Group and CLB
• Inside Editorial: An investigative reporter shares his Top 10 favourite Web-based tools and tricks for writing and research
• Peep Show: Candid pics from the More launch, AMPA conference, Ryerson Review of Journalism party, Ad Club of Toronto Magazine Day, CMC pool sharks soirée
• Cartoonist Charles Jaffé on Transcontinental Media’s thoroughly impressive search for prospective More mag subscribers.










