Canadian Magazine Industry News
15 December 2014,     VANCOUVER
Vitamin Daily introduces its print counterpart
Online lifestyle magazine will now be available in a print edition. VITA will be distributed 10 times annually as an insert in the Vancouver Courier, Burnaby News, Richmond News and North Shore News, and will showcase beauty, fashion, culture, travel and food.

Launched on Dec. 1, VITA targets stylish women who live, work and shop in the city.

“For the first time in Vancouver’s publishing landscape, we have a broadsheet title that focuses on fashion, beauty, décor, health, restaurants and travel,” VITA and Vancouver Courier publisher Dee Dhaliwal said. “Women will turn to VITA to find places and products in their city that they can afford and experience firsthand.”

“The VITA woman wants to get the most out of life in Vancouver,” VITA and editor‐in-chief Sarah Bancroft said. “She likes to shop, travel, spa, dine out with friends—now VITA will show her the most inspiring places to go, be and see on the first Friday of the month, 10 Times a year.”

The next print issue of VITA will be available on Feb. 1.

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