Canadian Magazine Industry News
18 June 2013,     VANCOUVER
Nuvo keeps it simple for new website
Nuvo magazine's new website boasts a responsive design with a minimalist style to highlight the publication's trademark lush photography and create space for long-form text.

The white background pulls the colourful photography off the page and leads the reader along with ease, said Alessandra Bordon, director of sales and marketing.
Nuvo magazine's new website across three digital platforms,
Nuvo magazine's new website across three digital platforms: desktop, mobile and tablet
"We created a new way to explore our content that's easy to find and navigate," said Bordon. "It better reflects our brand and aesthetic."
The responsive design adapts the website layout to the viewer's device. From mobile phones to desktops, content fits perfectly on the page and gives the reader the optimal viewing experience while maintaining brand consistency, she said.
Nuvo magazine Summer 2013 issue with Bret Easton Ellis on the cover
Nuvo magazine Summer 2013 issue with Bret Easton Ellis on the cover
The website now features full articles along with additional digital content, such as photo galleries, not found in the printed version of the magazine. Also, Bordon said the magazine coordinates with advertisers to choose ads that blend with the rest of the site.
The website programming was done by Myke Preuss, founder of Assembly Digital, but according to Bordon, the design and look was a collaborative effort.
Nuvo is a Canadian lifestyle quarterly that targets the "the inquisitive, culturally aware, well-travelled urbanite." It is available at select Chapters locations and displayed at several hotels across Canada.
— Sola DaSilva
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