Canadian Magazine Industry News
11 October 2012,     OTTAWA
Deadline approaching for Aid to Publishers funding applications
Time is running out to submit applications under the Aid to Publishers component of the Canadian Periodical Fund.

The 2013-2014 Aid to Publishers (ATP) guidebook and application form are available here, with the application deadline set for Nov. 24.
The ATP is the "cornerstone of the Canada Periodical Fund. It is designed to provide Canadian publishers of paid or verified request circulation magazines and paid circulation non-daily newspapers with the financial assistance they need to produce and distribute high-quality Canadian content for Canadian readers," notes the fund's website.

For the 2013-2014 funding cycle, the definition of a listing will be expanded to include opinions and analysis. Currently, a listing that contains opinions and analysis is not considered a listing by the Canada Periodical Fund, but that will change with the 2013-14 cycle.

This change could mean a higher measure of listings in some periodicals, which could disqualify a publication because any with more than 50% listings are not eligible under ATP. "Periodicals that contain listings could be affected. This includes periodicals that contain stock listings, sports scores and standings, television listings, product descriptions and restaurant descriptions," explains the site.

For the 2014-2015 cycle, another change is coming: magazine subscriptions must be sold at a minimum average price of $12 per year, or at a minimum average subscription price of $1 per copy to be eligible, while single copies and newsstand copies must be sold at a minimum average price of $1.

The Aid to Publishers funding formula is being implemented gradually over three years; 2012-2013 is the second year. Returning recipients whose funding amounts are projected to decline since 2010-2011 are having their reductions phased in, with 35% of the amounts applied in 2011-2012, and another 35% applied in 2012-2013. The new formula will be fully implemented in 2013-2014, notes the site. On the flipside, publications whose funding has risen since 2010-2011 are seeing increases phased in.
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