Canadian Magazine Industry News
1 March 2013,     TORONTO
Briefs and Bookmarks: POV, Reader's Digest, Chatelaine and more
 
POV magazine is celebrating 25 years of covering documentaries and independent films. It marked the occasion with a party Feb. 28 at the Tranzac Club in Toronto.

Best Health hit five years with its March/April edition, and announced a new iPad app with exclusive bonus items like behind-the-scenes videos and interactive quizzes.

The March/April Best Health issue will also sport augmented reality, along with other Reader's Digest Magazines Canada publications Reader's Digest (March), Sélection (March) and Our Canada (April/May). Readers will be able to use smartphones or tablets to scan pages and access interactive editorial content and offers. The tech uses image recognition, rather than QR codes.

 
In other Reader's Digest Magazines Canada news, the publishing company announced the launch of Taste of Home Canada, a Canadian-version of the popular U.S. title. Meanwhile, its American parent company again filed for bankruptcy protection.

Chatelaine unveiled a newly-renovated test kitchen at an event for media and local Toronto foodies. On-hand was chef Nigella Lawson, who is featured in the March issue. The kitchen's launch coincided with the release of Lawson's latest cookbook.

Say Media extended its xoJane.com brand with a new sister site, xoVain.com. The site features product reviews, tutorials, and "an intimate view of life from its editors." XoJane, an online women's lifestyle mag, launched in 2011 and is edited by Jane Pratt of Sassy and Jane fame.

Briefs and Bookmarks is a weekly round-up of short news items, and bigger stories that we're following up on
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