Canadian Magazine Industry News
4 November 2010,     TORONTO
MoneySense publishes guide to retiring rich
Rogers-published MoneySense magazine has expanded into the book world with its first offering, the MoneySense Guide to Retiring Wealthy.

 


The launch of the book coincides with the magazine’s recent increased numbers at the newsstand, launch of a new website and also the rise of news on retirement and money issues in the media, says MoneySense deputy publisher Julie Osborne.

Priced at $9.95 and available both online and on newsstands at Shoppers Drug Mart, Chapters Indigo, Walmart, and Loblaws, the 130-page “purse sized” book was printed at St. Joseph Communications, says Osborne. Content in the book is both original and repurposed from the magazine, she says and was edited by editor Duncan Hood, managing editor Dan Bortolotti and contributing editor David Aston.

The book, which covers what you should be doing in each decade of your life to retire wealthy has a sole advertising partner with RBC, a goal Osborne says the team had from the start. “It was our preference to have only one sponsor,” she says. “It allows them to make the maximum impact and gives the reader an uncluttered environment.”

MoneySense is published six times per year by Rogers Publishing. According to the Fall 2010 PMB report it has a readership of 814,000.

— Val Maloney
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