Canadian Magazine Industry News
29 January 2010,    
Best of the Web, January 22-29
Why Carry Magazines When You Can Wear Them? [Folio]:
Folio reports on a shirt from Sweeden-based T-Post that calls itself the “world’s first wearable magazine.” It’s a graphic t-shirt with a news story printed on the inside and a graphic interpretation on the outside. iPad who?

The Most Effective Magazine Campaigns of 2009 [Ad Age]:
Ad Age reports that a campaign for CoverGirl was the most effective magazine ad campaign of 2009, according to reader reaction research by Affinity’s Vista service.

City opens door to save 1910 Casa Loma home [The Toronto Star]:
The Toronto Star reports the John B. Maclean house, built for the founder of Maclean’s magazine has been added to Toronto's inventory of heritage properties. 

Does Apple's iPad Take a Bite Out of Web Advertising? [Ad Age]:
Ad Age reports on questions in the advertising agency following the announcement of the iPad earlier this week. Including whether or not ads will be viewable on the device at all.


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