Canadian Magazine Industry News
11 November 2009,     TORONTO
Redwood provides editorial for Procter & Gamble custom publication
Javelin, a subsidiary of Redwood Custom Communications is creating the editorial content for Procter & Gamble’s beauty magazine, Rouge. The quarterly book has been running in test markets in the U.S. and Canada and is expected to reach 11 million homes in both countries next year, according to a press release.

The fall issue has 49 pages, with approximately 60 percent dedicated to
Fall issue of Rouge
Fall issue of Rouge
Procter & Gamble branded editorial, 20 percent to traditional advertising and the remaining 20 percent as unbranded editorial, says senior vice president, marketing and business development at Redwood Joseph Barbieri.

Redwood is also handling a U.S.-focused relaunch of the magazines website, Rougemag.com says Barbieri. Procter & Gamble is just one of the companies that Redwood produces content for. They are also the voice of CAA, Sobeys, Geico and others in North America.
Story Tools
Most Recent News Comment
Anonymous says:
lol sadness...
Most Recent Blog Comment
nick says:
Nice post,I brought android tv box on https://www.dd4.com last month,it's cheap and useful....
Blogs
Martin Seto Gadget Blog
Martin Seto
Most recent posts:
Scott Bullock Covers Sell
Scott Bullock
Most recent posts:
Industry Guest Blogger Words of Inspiration
Industry Guest Blogger
Most recent posts:
Dennis Kelly 57 Media Spikes
Dennis Kelly
Most recent posts:
Norm Lourenco RGD Magazine Media Brandaid
Norm Lourenco RGD
Most recent posts:
Richard Johnson Off the Page
Richard Johnson
Most recent posts:
Special Reports