The Fall 2012 issue of GardenMaking magazine will hit newsstands August 27th. This cover is packed with benefit-oriented sell lines, nine in total, while still retaining a noncluttered, even elegant feel. The main sell line uses the upper left quadrant to punch home the core value proposition “15 Smart Ways to Renew Your Garden.”
(Click cover to enlarge)
According to the article, “In the 70’s, 1% of RollingStone covers featured men who were ‘hypersexualized’, by the 2000’s, that had reached 2% Hypersexualized images of women, however, went from 6% in the 1970s to 61% in the 2000’s. The author of the study goes on to say that: “There’s a mantra nowadays that we have ‘equal-opportunity objectification”. That’s not the case.” According to RollingStone’s media kit, 5.64 million women read the magazine, or 44% of the total audience. Only 9% of the audience is 55+ years old.