Thursday, April 11, 2013
Canadian Yachting West & East

The April issue of Canadian Yachting features two very different cover treatments. One is for the West and the other for the East.

Both feature sailing boats, but the settings are regionally appropriate. Some cover lines are used on both versions, other sell lines are regionally focused.

In 2012, Canadian Yachting’s newsstand sales increased by 303%

This year, the cover price has been increased from $5.95 to $6.95 (up 17%) and the title’s frequency has been increased from 6 X a year to 8 X a year.

The art director is Petra Dueck. West Coast editor is Duart Snow. Managing editor is Andy Adams.

Click on images to enlarge:

- Scott Bullock
About Me
Scott Bullock

 
Scott Bullock is the the creator of Coverssell.com. Bullock has worked as circulation director for both consumer and B2B magazines including Toronto Life and FASHION. If you have a great cover to share, please send all submissions to 
scottbullock(at)rogers(dot)com

Note to readers: some of Bullock's posts may refer to his clients.
Most Recent Blog Comment
Kelly says:
Any news on how it performed on newsstands?...
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