“Traditional magazine brands are too often missing the key point of the internet’s allure for their readers: immediacy.” Bonnie Fuller on why print mags aren’t attracting millennial women online, from Ad Age Media News.
“Editors don’t do rewrites for the heck of it” and six other myth-busters for freelancers, courtesy of Word Count’s Michelle Rafter.
Thinking of adding Pinterest to your magazine’s social media mix? Good timing – as of this week, the site is ditching invitations and wait lists, reports Folio.
Oooohh, The New Yorker has a new iPhone app.
Do you abide by the Typographic Oath? “Do no harm” and six other commandments for copy editors, brought to you by Copyediting.com.
Eye candy for magazine junkies: Mr. Magazine’s Launch Monitor.
|Simone Abrahamsohn says:|