Ever wonder why it is that
(despite heroic efforts to produce better covers, on better paper, with perfect binding, and despite promoting more aggressively then ever before) selling single copies continues to be such a challenge?
Thanks to MAGNET, a U.S.-based data clearinghouse, part of the mystery may have been solved. (See graph below).
With dealers who carry magazines dwindling at such a pace, in both the US and Canada, is it any wonder sales are tougher to come by? This type of erosion is akin to the Global Warming syndrome…a slow and steady melting away of our future.
Fewer dealers, fewer sales. Who’da thunk it? Thanks to Doug Bennet for this link