Friday, November 26, 2010
Hoodie
If you asked me to name a hit tune by Eminem I couldn’t do it.  But this cover sure got my attention at the newsstand today.

Great use of the cover real estate, with all cover lines justified left.  The simple, uncluttered approach and colour scheme is powerful and compelling. The hoodie cutting into the Rollingstone logo creates the 3d pop.

Nothing complicated here:  what are they selling?  Eminem.

Even without eye contact the cover works.  Nice cleft chin, eh?  Everyone likes a redemption story.  This one holds great promise.  We will report back with a Check Up in a few months time and let you know how this one sold.

 


- Scott Bullock
About Me
Scott Bullock

 
Scott Bullock is the the creator of Coverssell.com. Bullock has worked as circulation director for both consumer and B2B magazines including Toronto Life and FASHION.

Note to readers: some of Bullock's posts may refer to his clients.
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