The third issue of the “reader-focused” gardening title is packed with inspirational advice, plant portraits, and breath-taking photography. Look for retail promotions at Chapters/Indigo and Wal Mart.
Also note that on page 77, a full page ad gives gardening addicts a sneak preview on what issue #4 might look like.
Scott Bullock is the owner of circulation consultancy firm Circ3, Smart Circulation Solutions. Bullock has worked as circulation director for both consumer and B2B magazines including Toronto Life and FASHION. He is also the creator of Coverssell.com.
Note to readers: some of Bullock's posts may refer to his clients.